One sports reporter became an unexpected viral sensation after an unintentional on-air blunder during a live broadcast. Jake Gadon, a sports anchor for Sacramento’s CBS affiliate KOVR, accidentally left a photo of Rihanna in lingerie prominently displayed on his computer screen while delivering a report on Tuesday.
The image, part of a promotional campaign for Rihanna’s Savage X Fenty Valentine’s Day Loveline collection, featured the global superstar modeling a striking red bra and underwear set. Rihanna had recently announced the collection on Instagram, making the post a trending topic. Unfortunately for Gadon, it became a topic in a far different context during his broadcast.
The Incident
Gadon was reporting on the Las Vegas Raiders’ decision to fire head coach Antonio Pierce following a dismal 4-13 season. However, viewers found their attention diverted from the Raiders’ struggles to the striking image of Rihanna that was clearly visible on Gadon’s desktop monitor in the background.
Social media erupted after the clip began circulating, with viewers both amused and confused by the juxtaposition of NFL drama and Savage X Fenty’s Valentine’s Day campaign.
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The Internet Reacts
The incident sparked a wave of humorous reactions online, with many poking fun at Gadon’s apparent multitasking.
“What, uh, what kind of sports research were you doing there, buddy?” one user joked on X (formerly Twitter).
Another quipped, “Are there no internet restrictions at the CBS Sacramento offices?”
Some even speculated about the reporter’s “dedication” to staying informed on pop culture trends.
Silence from Gadon
As of now, Gadon has not publicly addressed the mishap. The sports anchor, who was doing a segment for KMAX, KOVR’s sister station, appeared to have his Instagram feed open on his desktop when the image was captured. While the gaffe has brought him some unintended fame, it also highlights the challenges of managing live broadcasts in a digital age where a single misstep can spread instantly.
A Lesson in Live TV
While Rihanna was clearly unrelated to Gadon’s sports coverage, the incident serves as a reminder of the unpredictable nature of live television. Viewers are increasingly attuned to every detail of broadcasts, and even the smallest oversight can quickly become a viral moment.
Whether Gadon addresses the situation or lets it blow over, the incident has already cemented itself as one of the more memorable—and humorous—TV gaffes of 2025. For now, he may want to double-check his desktop before going live again.
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